All marketers face the same problem – how does my marketing campaign impact my sales? How much would I have made without investing? And how much do I have to invest to most efficiently reach my goals? We developed not only a framework to measure the impact of advertising campaigns on Amazon but also a solution to optimise campaigns in realtime based on the IROAS (incremental return on ad spend) – Sounds too good to be true? Stay tuned!
Incremental Sales on Amazon
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We at factor-a offer a number of services to support all businesses on Amazon and you can find out more via our homepage. Alternatively, below you can download some of our relevant material: