Best practice: Optimize product images for Amazon and mobile commerce
It is no secret that buyers tend to rely more and more on product images when shopping online. Images are … Read more
Amazon News
Fashion on Amazon: What’s possible with Amazon Advertising?
Find out how Amazon is quietly transforming the world of retail fashion and why now is the time to start paying attention.Read more
Product Launch with Amazon Search Engine Marketing
Would you like to launch a new brand, product line or product on Amazon? Is your inventory listed on Amazon and ready to get shipped? Then you should start pushing sales. This is where Amazon Advertising comes in: How do you launch a product on Amazon by utilizing search engine marketing (Sponsored Ads)?Read more
Amazon Advertising will be bigger than Facebook Ads
factor-a’s Amazon Advertising expert Kimberly Maggard took the stage at DMEXCO 2019 and showed why Amazon Advertising is the next big thing in marketing. Find out how Amazon is quietly transforming into an advertising powerhouse and why Google and Facebook are (rightfully) afraid.Read more
Amazon launches Middle East Marketplace
Amazon's marketplace launch in the Middle East has finally happened. The trading giant announces that its online presence for the … Read more
Amazon’s Marketplace Launch in the Middle East
News has surfaced from various outlets that Amazon plans to expand its reach to the Middle East. According to these … Read more
New! Amazon introduces Multi-Stores for Brands
Where previously, until this point, brands could use only one Amazon Store per account: now, vendors and sellers have the … Read more
New: Bidding Control for Amazon Sponsored Products
In the last couple months, Amazon Sponsored Ads has undergone countless changes. Amazon Advertising’s most recent update is the highly … Read more
Amazon Sponsored Ads: The ultimate guide to all new features
In the past several weeks, Amazon has gone about a major overhaul in its marketing portfolio strategy. Amazon Marketing Services … Read more
Small and Light: Amazon launches new FBA program in Europe
Small and Light (SnL): Amazon launches new FBA-program for sellers and vendors With Amazon Small and Light (SnL), Amazon offers … Read more
Germany’s leading agency in Social Media & Influencer Marketing joins digital agency Dept
By joining Dept, visumate strengthens their overall marketing position with data and technology experts, while simultaneously enriching Dept with creative … Read more
Dept Festival 2018 reveals first names line-up
Digital agency Dept has announced the first speakers to take the stage during the third edition of the Dept Festival. … Read more
factor-a becomes part of Dept
Cologne-based agency embedded in entrepreneurial service model composed of 15 top digital agencies in ten countries Amazon specialist factor-a continues … Read more
factor-a’s amabid software nominated for the European Search Awards
amabid nominated twice factor-a has been nominated with amabid – the software solution for AMS Bid and campaign automation … Read more
And the SEMY award goes to…factor-a!
amabid wins SEA software innovation award factor-a has won the 2018 SEMY Award in the category “SEA Software Innovation” with … Read more
factor-a nominated for the SEMY Awards – the coveted German Search Marketing Award
Nominated in two categories simultaneously We are very pleased to announce that our amabid Software has been nominated for this … Read more
factor-a at dmexco 2017
2-day full program With a stylishly designed stand and a strong team, factor-a took part as an Amazon service provider … Read more
Press release: Alexa, how popular am I on Amazon?
factor-a introduces visibility index and screening for trademarks on Amazon ● factor-a Visibility Index shows what the household knows about … Read more
Sponsored Products
New ranking for sponsored products Will products with top rankings lose importance in the future? Most recently, sponsored products on … Read more
10 things you should consider as a Vendor in preparation for Cyber Monday
If you, as a vendor, are considering participating in Cyber Monday, you should consider a number of prerequisites as well … Read more